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    automobile

    conquete

    lancement

    MD

    2010

    Alfa Giulietta launch

    Alfa Romeo customers and prospects have received an innovative direct marketing brochure presenting the Alfa Giulietta from every angle: flash codes were included throughout the mailshot to propose various video contents (passenger compartment, roar of the engine, technological innovation, etc.)

    automobile

    conquete

    Internet

    2010

    Fabbrica Giulietta site

    During the launch of a new model, the Alfa Giulietta, a mini-site called Fabbrica Giulietta was launched in April. The aim is to offer customers an ergonomic and user-friendly tool allowing them to symbolically follow the manufacture of their new car.

    alfa:alfa01
    alfa:alfa02
    • fr

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